In that occasion, the Prancing Horse released a video where a brand-new Ferrari 458 Italia writes "8 million" on the road.
Well, today I'd like to show you another video, this time regarding Audi:
similar to Ferrari, they have decided to celebrate their goal with a stunning drift in the R8 V10 by the Le Mans pilot Dindo Capello.
Could we talk about a new kind of fashion?
In my opinion, we could rather talk about the increasing importance given to the social medias, in particular to Facebook.
Today more than ever, it has become essential to have a positive feedback from every kind of social network, crowded of possible consumers and fans who could be loyal to the brand.
This is the wind that blows: consumer's loyalty is fundamental in order to build a long lasting relationship not just with the consumers, but with every stakeholder.
In fact, a business will be able to obtain a competitive advantage starting from everyone of them.
A business that is adopting this strategy, is projected to the long term, the period in which they have to think about to establish a trust relation with returns in terms of brand image and profit.
In this way, will be possible to gain market share and, consequently, to have a sustainable balance.
This is the video I was talking about:
(This video has been removed)
Nessun commento:
Posta un commento